A humble beginning
The Poussière D'Étoile soap factory was born from a mother's desire to relieve her child's skin problems.
In 2004
Guylaine Dubois began her journey with passion in the world of handcrafted soaps and natural body products. In the very beginning, the products of Savonnerie Poussière D'Étoile were made with natural ingredients, but donkey milk was not yet used!
The discovery of donkey milk
When Guylaine had her second daughter, she quickly noticed that she had some skin problems, including eczema. Seeing that most products on the market often proved irritating for sensitive skin, Guylaine set out to find her own solution to help her child.
After numerous experiments and formulations, her research led her to discover donkey milk, an exceptionally moisturizing and gentle milk. Amazed by its exceptional properties, Guylaine began making her soaps with this new ingredient.
The first shop
Guylaine knew what she had to do: share this discovery with the world.
She quickly won over her customers with her fresh donkey milk products and expanded her line to include skin creams and bath products. Everything was available in a small shop in Dunham. During those years, she was also a regular at the Montreal Craft Fair.
Donkey milk
A major challenge arose from the outset. Fresh, high-quality donkey milk was very expensive and not readily available on the market.
But more importantly, it was extremely difficult to achieve the quality control she wanted.
Faced with a difficult decision, she took a big step forward; she decided to have her own herd of donkeys to guarantee unparalleled freshness of donkey milk.
A real favorite!
In 2016, she fell in love with the beautiful town of Percé while visiting it during the holidays. She decided to move her shop, farm, and family there.
Today
Poussière d'Étoile products are now sold in over one hundred points of sale across Quebec and Canada.
Guylaine continues to be involved in production, the shop in Percé, as well as a multitude of other initiatives leading to the promotion of the beautiful town of Percé.
Some beautiful moments in history
2008
The family business became the Savonnerie & Asinerie Poussière d'Étoile.
January 2016
The launch of the online store for Savonnerie Poussière D'Étoile.
June 2016
Relocation of the store and headquarters to Percé, Quebec.
May 2023
Appearance on Radio-Canada's "Dragon's Eye".
Spring 2024
Opening of the new store in Saint-Sauveur.
November 2024
Launch of the new website.
TVRP Recognition Gala 2025
On Saturday, November 8, Tourisme et Commerce Rocher-Percé held its recognition gala at the Villa Frederick James in Percé. Guylaine Dubois was named "Business Personality of the Year".